

What do you get when you combine the tech atmosphere with the energy of sports?
Power.
TD SYNNEX already had a name for itself as Microsoft's #1 distributor, but they came to my team looking to expand brand awareness and increase visibility within the IT channel community. Inspired by the kinetic energy in sports, the TD SYNNEX x Microsoft Power Your Potential campaign launched. With captivating visuals and energizing copy, we created a lasting impact on the future of TD SYNNEX, who saw a significant increase in landing page interaction, click-through rate, and impressions.


Service Offerings with a Goal
TD SYNNEX offers several other simple and ready-made solutions for businesses in the tech community, and we needed to shine a spotlight on those offerings as well. By designing and writing to highlight these specific offerings, TD SYNNEX is now able to better advertise for businesses who are looking to stay innovative, competitive, and nimble within their tech spaces.
